DESCRIPTION Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features the same proven action that won David Fritts the...
Designed by legendary crankbait angler, David Fritts, the Berkley Frittside 7 Crankbait is based on the balsa wood plug that helped him win the 1993 Bassmaster Classic. Featuring a...
Designed by legendary crankbait angler, David Fritts, the Berkley Frittside 9 Crankbait is built with a weight bill to dive down to depth quickly and is based on the balsa wood plug...
The smallest model in Berkley’s next-generation lipless crankbait, the Berkley Jack 6 Lipless Crankbait features a sharp knife blade design and innovative tungsten weighting for a deadly combination of casting...
Featuring a sharp knife blade design and innovative tungsten weighting system, the Berkley Jack 7 Lipless Crankbait is the mid-size model in Berkley’s next-generation line-up of lipless crankbaits ideal for...
The largest size in Berkley’s next-generation line-up of lipless crankbaits, the Berkley Jack 8 Lipless Crankbait features innovative tungsten weighting and a sharp knife blade design to create a deadly...
A collaboration between Berkley’s design expertise and Bassmaster Classic Champion, Hank Cherry, the Berkley Stunna Jerkbait 112+2 has all the refinements for a versatile jerkbait now with a bigger bill...
Engineered with input from some of the top pros in the industry, the Bill Lewis ATV Squarebill 1.5 Crankbait is built to conquer nearly any type of cover. It features...
Built to crawl through heavy cover and produce big bites, the Bill Lewis ATV Squarebill 2.5 Crankbait offers a big profile and aggressive action that catches scale-busting bass. Outfitted with...
