DESCRIPTION Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features the same proven action that won David Fritts the...
Filling a gap in their crankin’ lineup, the Bill Lewis ATV Squarebill was carefully designed with extensive input from the Bill Lewis pro staff to be a do anything, go...
Engineered with input from some of the top pros in the industry, the Bill Lewis ATV Squarebill 1.5 Crankbait is built to conquer nearly any type of cover. It features...
Built to crawl through heavy cover and produce big bites, the Bill Lewis ATV Squarebill 2.5 Crankbait offers a big profile and aggressive action that catches scale-busting bass. Outfitted with...
Blending the tonal temptation of the Rat-L-Trap with the shallow water presence of a squarebill, the Bill Lewis Echo 1.75 Squarebill Crankbaits take Bill Lewis’ legendary line of hard baits a step...
Developed in conjunction with Elite Series pro, Mark Daniels Jr., the Bill Lewis MR-6 Crankbait was designed to be your go-to crankbait for targeting the six foot depth range. Featuring...
Designed and tested by Bass Pro Tour angler and shallow water expert, Mark Daniels Jr., the Bill Lewis SB-57 Squarebill delivers top shelf performance at a price that can’t...
Designed in collaboration with three-time Bassmaster Elite Series Angler of the Year, Aaron Martens, the Duo Realis Apex Crank 66 Squared is a shallow running masterpiece. Featuring all the right...
A true “force” to be reckoned with, the Evergreen Flat Force 4 Crankbaits deliver a tight-wobbling action that appeals to light-feeding fish. Just over two inches in length, the Evergreen Flat Force...
